Holiday Impact Prize logo

Nicholas Kristof’s
Holiday Impact Prize

Supporting little-known organizations
working to make the world a better place.

Thank you to all the 2025 Kristof Holiday Impact Prize supporters and to Bloomberg Philanthropies for generously matching reader donations. The campaign raised an astounding $48 million for three featured nonprofit organizations. You can still read Nick’s 2025 giving guide column and support the 2025 honorees by following the “learn more” links below. 

Be the first to know when the 2026 campaign launches! Join our email list for the latest Kristof Impact Initiative updates – straight from Nick to your inbox:

Since 2009, two-time Pulitzer Prize winner and New York Times columnist Nicholas Kristof has written an annual “holiday gift guide” column to bridge a philanthropic gap: readers who want to help but don’t know how, and nonprofits that are not on most donors’ radar but deliver high impact and can do much more if they have the resources. The column has helped raise the profiles of organizations that work on the very issues he covers in his journalism—health, education, human rights and women’s rights, both domestically and abroad. 

For the past seven years, Kristof has awarded a Holiday Impact Prize to the nonprofits he showcases. The prize includes an initial cash award plus donations from readers who have helped raise more than $107 million for Kristof Impact Initiatives since 2019.

Donation Opportunities

There are three opportunities to become a
2025 Holiday Impact Prize donor.

The first $1M raised for the MASC program was matched by José Andrés and the Longer Tables Fund, the next $1.3M by four anonymous donors, and the first $100k from January 26-31 by Conrad N. Hilton Foundation.

Mutual Aid Sudan Coalition

Delivering lifesaving aid where others cannot 

Since conflict erupted in Sudan in April 2023, nearly 12 million people have been displaced. Half the population is food insecure, and 1 in 3 children suffer from acute malnutrition. Traditional aid organizations struggle to reach the hardest-hit areas due to ongoing conflict and logistical barriers.

Mutual Aid Sudan Coalition (MASC) supports a network of 26,000+ Sudanese volunteers, known as Emergency Response Rooms (ERRs), to deliver lifesaving aid according to the needs of their own communities. ERRs organize communal kitchens, arrange evacuations, provide shelter and education, and distribute medicines—and are often the only lifeline in places cut off by conflict. This grassroots network has helped over 3 million people, despite receiving a fraction of direct humanitarian funding. 

For the average cost of $11, you can help trusted community volunteers deliver essential services to a person enduring war.  

The first $3.7M raised for Helen Keller Intl’s neglected tropical disease work was matched, dollar for dollar, by the Reaching the Last Mile Fund, the Røros Foundation, an anonymous donor, the International Trachoma Initiative, and Sightsavers.

Helen Keller Intl

Combatting and eliminating preventable infectious diseases

Neglected tropical diseases (NTDs) affect more than one billion people worldwide. Often called “diseases of poverty,” they can cause blindness, disability, and disfigurement. Though preventable and treatable, NTDs persist in the lowest-income communities, where access to medicine is limited.

Helen Keller Intl partners with governments and communities across Africa to deliver lifesaving medicine through mass drug administration campaigns with a network of 170,000+ trained community health workers. Because of their work, 110 million people across six countries are no longer at risk of blindness or disability from neglected tropical diseases. Helen Keller’s work goes beyond prevention by providing corrective surgeries and treatment to restore health and livelihoods. 

But today, funding cuts threaten this progress. Without resources to maintain regular treatment, essential care and millions of doses of donated medicine are at a standstill – leaving millions of children and families to face renewed risks. For $75, you can help Helen Keller provide treatment for 100 people in communities affected by these debilitating diseases and reopen doors to education and economic opportunity. 

The first $1,515,000 raised for the Vision To Learn program was matched, dollar for dollar, by Ford Philanthropy and an anonymous donor, and the first $800,000 in January was matched by Panda Cares Foundation.

Vision To Learn

Helping every child see clearly

About one in four children in school naturally need glasses to see the board or pages of a textbook clearly, but in low-income communities across the U.S., up to 95% of students who need glasses don’t have them. 

Vision To Learn uses mobile clinics – staffed with licensed eye care professionals – to provide free eye exams and glasses to students in need directly at their schools. By removing the logistical and financial barriers to receiving eye care, they ensure all students can fully participate in class, read, and learn without interruption.

Since 2012, Vision To Learn has reached almost 4 million students and distributed more than 600,000 pairs of glasses nationwide. Research shows that students who receive glasses via the program gain 2-6 months of additional learning, with those in the bottom quartile of their class showing the biggest improvement.

$150 provides a child with glasses and the support they need to succeed in school and beyond.

Frequently Asked Questions

Click on any of the Holiday Impact Prize FAQs in the list below to view the answer.

You can join the Kristof Impact email list at the bottom of this page.

Additional information on Focusing Philanthropy is available in our 2024 annual report and introductory video.

To learn more about the 2025 Holiday Impact Prize honorees, click one of the “learn more” links that appear at the end of each honoree block above.

Due to the high volume of requests we receive of this nature, we are unable to consider inbound suggestions or applications for financial support or other forms of promotion, however worthy the organization. We regret that we are not able to respond to such overtures.

Please direct all media inquiries to our contact form.

Focusing Philanthropy Logo

Focusing Philanthropy is a 501(c)3 nonprofit that believes donations should be made with the same level of strategic intent, information, and confidence as other investments. The organization targets serious human challenges that individual donors can successfully address, chooses tactics that are demonstrably effective, identifies confidence-inspiring implementing partners, conducts ongoing monitoring, and assures substantive reporting. These services are provided free to both donors and partners in an effort to scale interventions that work. Donations are fully tax deductible, and Focusing Philanthropy covers all administrative costs and replenishes credit card transaction fees so that 100% of funds contributed go to implementing partners.